The Z-Vantage Platform

On Amazon, making accurate decisions based on data insights is the key to success. As a result, any Amazon company has to deeply understand how to use technology to deal with the complexity and provide an advantage for its partners.

The Z-Vantage Platform (ZVP for short) is Zoplenti’s internal technology platform, custom built to provide everything we need to operate the channel flawlessly for our partners.

Inventory & Logistics

ZVP lies at the core of our operations. It allows us to track and analyze every detail of our inventory and supply chain. This allows us to accurately forecast and schedule orders, making sure your customers can always find your products in stock.

Additionally, ZVP tracks sellers, pricing and listings modifications, so everything is always under control. 

Marketing Insights

Thanks to ZVP, we are able to track and measure the impact of our marketing initiatives, gaining precious insights that optimize results and help us pinpoint what to do next to generate sustainable growth on the platform.

From the impact of listing optimization to advertising performance, everything is tracked, analyzed, and optimized.

Data Visibility

Our partners get access to a custom dashboard, offering a full view of sales data and marketing performance, with data updated daily.

Through your dashboard you can see how your products are selling, compare by time periods, and take a peek at how the advertising budget is being spent.

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